The Tanzania Tourist Board and Ethiopian Airlines have signed a two-year Memorandum of Understanding.
The MoU was signed with the
intention of increasing the number of visitors to both Tanzania and
Ethiopia, increase the presence of Tanzania tourism in key international
markets, as well as enhance the business profile of Ethiopian Airlines.
The MoU ceremony took place in Tanzania at Uhuru Hotel in Moshi near Kilimanjaro and was signed by Dr. Aloyce Nzuki, Managing Director for Tanzania Tourist Board and Mr. Hailemelokot Mamo, Sales Representative for Ethiopian Airlines.
Dr. Aloyce Nzuki, Managing
Director for Tanzania Tourist Board said, “Ethiopian Airlines currently
provides extensive airlift to Tanzania’s three major gateways (Dar es
Salaam, Kilimanjaro and Zanzibar) and the new joint promotion agreement
will expand the already strong partnership that we have with Ethiopian
Airlines, especially in the North American market.”
Tanzania Tourist Board will
develop and implement activities to promote tourist traffic to Tanzania
via Ethiopian Airlines including promoting Ethiopian on the tourist
board’s website, allowing Ethiopian to have a presence at Tanzania
stands in trade and consumer fairs as well as organize joint road show
promotions.
Other
areas of cooperation between Tanzania Tourist Board and Ethiopian
Airlines will focus on Tanzania and Ethiopia as twin destinations; and
further support Ethiopian in developing programs and packages to
Tanzania through its in-house tour operators. In the United States, ET
African Journeys already offers a full range of destination Tanzania
itineraries including to the northern and southern safari circuits.
Ethiopian Airlines will be
responsible for providing support for familiarization programs for trade
and media to Tanzania and in facilitating seat reservations on
Ethiopian for Tanzania tour operators.
Ethiopian Airlines currently
has 36 weekly frequencies from 62 destinations worldwide into
Tanzania’s Kilimanjaro International Airport (KIA), Julius Nyerere
International Airport in Dar es Salaam (JNIA), and Zanzibar
International Airport (ZIA).Ethiopian Airlines’ North American gateways
are Washington, DC’s Dulles International Airport and Toronto Pearson
International Airport.
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